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Production Requirements
:: Ad Rates :: Art Production
Services ::
Ad Reproduction :: Guaranteed Positioning
:: Deadlines :: Cancellation
::
Credit Card Payments :: Financing
& Credit :: Billing Policies
::
Agency Commissions :: Liability
Print Advertising
GLYP is dedicated to helping you reach your target
audience through our annual printed directories found in many
major cities throughout the country.
Be sure to contact us so that we can
customize a print advertising solution that meets your needs
and your budget. Also, be sure to learn more about advertising
online to extend your reach even further!
Production
Requirements for Print Advertising
DIGITAL SUBMISSIONS ARE PREFERRED FOR ALL ADS.
You have a number of options for submitting your ad to GLYP.
(Please note special requirements for Black & White, 2-Color
and Full Color Ads.)
Prepare your ad to send to us as:
1. A Macintosh QuarkXpress document,
2. a TIF or EPS file on a Zip Disk, CD-Rom, or floppy disk
3. a TIF or EPS file emailed to ads@glyp.com
If none of these options are suitable, you may choose from
the following.
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B&W Ads |
- You may submit your
ad as camera-rady in the form of accurately sized velox
at 100 line screen. |
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- You may submit your
ad as a Laser camera-ready print prepared on Hammermill
Laser Plus or other wax-impervious paper with a resolution
of at least 600 PPI. |
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Two
Color Ads |
- You may supply artwork
in the format described for Black & White above, however,
the second color must be submitted on a separate piece
with registration marks indicating color alignment. |
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Full Color Ads |
- You may
submit your ad as a set of 4 film negatives - right
reading, emulsion-down using 100 line screen. Newsprint
proofs are desirable. Full color ads should be submitted
well in advance of deadline to allow time for inspection
and corrections. |
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Advertising Rates
Retail rates vary for different markets. You can
obtain rate information through your advertising consultant.
Email us at info@glyp.com
or visit our contact page to
find your local GLYP phone number.
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Art Production
Services
There is no charge for straightforward typesetting. Minor
corrections can be made to ads after proofing at no additional
charge. Any changes made to an ad, other than minor corrections
to the first proof are subject to a $25/hr charge. Cosmetic
changes that are not the error of the production department
will be charged at $25 per standard change. GLYP owns copyright
on all ads produced. Any special request for the production
of logos, special designs, maps and illustrations, or resizing
ads for other publications are subject to a $60/hr charge.
Ad Reproduction
The reproduction of reverses, overprints and screen tints
is never guaranteed. Customer artwork, pictures and other
graphic materials supplied will be saved for one calendar
year, at which time they may be destroyed unless specific
instructions for their return have been received. All ads
smaller than a full page must be bordered to their exact dimensions.
When the ad submitted is an incorrect size, GLYP will, at
its discretion, adjust the border to fit, or position the
ad inside horizontal or vertical rules. Reproductions of ad
are available for a flat $50 fee.
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Guaranteed
Positioning
With the exception of our covers, guaranteed position
of any ad within the directory is considered on a request
basis and available for a 20% premium.
Deadlines
Advertising space is limited to a specific page count
and early reservation is advised. Contact our sales representatives
for deadline dates in your city.
Cancellation
Neither the advertiser nor its agent may cancel after
the closing date. If by closing date GLYP has not received
copy that it deems acceptable for publication, GLYP may either
repeat the advertisers most recent advertisement which
has been published or publish nothing, charging the agency
and advertiser for any space reserved by them.
Credit Card Payments
Accounts may be paid in full by credit card. GLYP currently
accepts Amex, Visa and MasterCard.
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Financing
and Credit
Credit may be extended to repeat advertisers with approved
credit; however, a processing fee shall be assessed. Monthly
payments by credit card require Credit Card Monthly
Payment Guarantee form at time of signing for automatic
monthly billing. Past due accounts are subject to penalties
and interest and a late charge of $10 will be assessed for
each payment received 10 days or more after due date. All
accounts must be paid in full by publication deadline or account
shall be credited for advertising in a future edition (subject
to availability).
Billing Policies
Partial payment with submission of copy is required and
all ads, with a few exceptions, must be paid in full by publication
closing date.
Agency Commissions
Recognized ad agencies providing camera-ready materials
may receive a 15% commission based on ad agency rates. No
agency may claim both agency and not-for-profit discounts.
GLYP reserves the right to approve all copy.
Liability
All listings and advertisements accepted for publication
are presumed to contain information that is true and that
the advertiser is duly authorized to sell the product or service
shown in his/her ad. Advertiser assumes complete responsibility
and liability for all content (including art) and for any
claims arising therefrom made against GLYP®, its officers,
agents, and employees. Advertiser hereby holds GLYP harmless
from any and all expenses or losses, including, but not limited
to, attorneys fees and legal judgments, incurred or
suffered by GLYP by reason of any and all claims arising out
of the publication of any advertisement placed by the Advertiser.
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